The Little Urban Flower Farm

The Little Urban Flower Farm is a home-based micro business growing and selling seasonal organic flowers, beautifully arranged in enchanting bouquets. Founder Simone Torpey is passionate about the environment, regenerative agriculture and celebrating community.

A nod to nostalgia to inspire slower living.

It was very important to Simone that her personal style and ethos was reflected in the visual representation of the business. The logo has a traditional signwriting look, suggestive of hand-painted lettering, with a decorative woodblock-carved floral print.

A responsive website with blog as main feature.

The main features needed for this website were a blog and the ability for The Little Urban Flower Farm to advertise workshops and courses with an online shop.

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Print applications included business cards and a set of postcards.

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Healing Connections